Thursday, September 10, 2009

Redesigned Children's Festival logo










After several presentations and rounds of revisions we have completed the the final version of the new Children's Festival logo.
A little background: the festival is in it's 14th year (this would be the 15th year, but the Pavilion was damaged by hurricane Ike last year and the event canceled). It is held at the Cynthia Woods Mitchell Pavilion in The Woodlands TX. The Pavilion, an outdoor concert theatre, has a very distinctive tent peak roof-line.
The CF has live "big name" entertainment (in the kiddo world anyway) Barney & Bob the Builder, etc. Tons of hands-on activities for kids with arts, science, exhibits and entertainment on the grounds of the Pavilion. A perennial favorite event is hat making.
The objective: Convey the active, fun, kid-centric nature of the Children's Festival. In the logo the hat /crown is also reminiscent of the roof peaks of the Pavilion. The Pavilion logo also features a star - less stylized than this one. The logo must also reproduce well in/on different media from magazine ad to embroidered shirt to large format signage. Also shown here is a page of logos that were part of the initial presentation of logo sketches. Great client, fun project.

Friday, August 28, 2009

More logo samples




Here are a few more logo designs from the portfolio.

Friday, August 7, 2009

Trio Homes




Logo design for home builder. The color version is the final version.
Icon depicts roof tops, three/trio. The sketches show a little
of the thought process that led us to the final version. First
brainstorming with pencil on paper, then refined on the computer. This is just a few of the actual sketches worked through as part of the design process.

Portrait sketch


Last night's portrait sketch.

Wednesday, July 1, 2009

Curiously Curious with Ken Carbone

Another way to fuel the creative process. This video Curiously Curious from Ken Carbone at Carbone Smolan Agency is his take on keeping a journal/sketchbook.